A LOOK BACK TO 2025 PEBBLE BEACH AUTOMOTIVE WEEK

The year 2025 is coming to a close, and even as we build toward our 75th celebration next August, we want to take the time to recall the many great cars, special gatherings, and magical moments that made the 2025 Pebble Beach Concours so memorable.
We plan to do this with two “Look Back” newsletters for all of our Insiders—offering this one now, and another in December. We hope you will sit back, relax, and enjoy these stories and images with us.
Looking Back to Magic Car Moments

75th ANNIVERSARY OF FORMULA 1
To celebrate the 75th anniversary of Formula 1, the 2025 Pebble Beach Concours d’Elegance traced the full history of Formula racing — from cars representing its origins in Grand Prix racing through to cars on the starting grid today. A total of thirty-one cars lined up along Stillwater Cove on Concours Sunday, adding a fierce and colorful element to the show field.

INVICTA HONORED AT THE 2025 PEBBLE BEACH CONCOURS
The Invicta marque, created 100 years ago, was featured for the first time at the 2025 Pebble Beach Concours d’Elegance.

CELEBRATING THE CENTENNIAL OF CHRYSLER
Our formal Chrysler Centennial class focused on the classics that brought Chrysler to the fore of automotive excellence in the 1930s. Another class celebrated the Chrysler Town and Country woodies of the 1940s that were meant to ferry people to sporting activities and the great outdoors.

WITH NEW RECORDS ON THE BLOCK, GOODING CHRISTIE’S EXPANDS ITS CALENDAR OF AUCTIONS
Gooding Christie’s monumental 2025 Pebble Beach Auctions saw the auction house conduct one of its most successful sales since its inception at Pebble Beach. Expanding on that success, the auction house plans to host an expanded calendar of auctions in 2026.

THE CREATIVE GENIUS OF VIRGIL EXNER IS LAUDED
In concert with its celebration of the centennial of Chrysler, the 2025 Pebble Beach Concours paid homage to Virgil Exner, the creative genius who led Chrysler’s design department throughout the 1950s, introducing fins and the Forward Look, and thereby revolutionizing the appearance of American cars.

NEW CAR DEBUTS DAZZLE ENTHUSIASTS
The Pebble Beach Concept Lawn was established in the late 1980s, and over the past several decades, the lawns and grounds surrounding The Lodge at Pebble Beach have witnessed a multitude of new car debuts in the days leading up to the Pebble Beach Concours—and 2025 was no exception.
